Nudi, a fresh new player in the Italian fast food scene, has found a clever way to strip out the carbs and calories from pasta—without losing any of the delicious flavor. Already backed by ‘Sessions’ and with a unique product in hand, they needed a bold, distinct identity that would help them stand out in a crowded market.
Our team took on the challenge of creating a brand that could disrupt the marketplace and capture the playful, cheeky spirit of Nudi. We crafted an identity with clever wordplay and a bold design that would cut through the noise and resonate with Nudi’s audience, all while reflecting their commitment to healthy yet indulgent Italian takeout.
While awards aren’t why we do what we do, it’s always nice when the work gets recognized. This Gold Branding Award from Indigo is a huge honor and a reflection of the great collaboration with Nudi to bring this vision to life.
We’re excited to see where Nudi’s journey goes next and can’t wait to continue creating brands that make a lasting impact.
