Proposal

Runa Capital Proposal

Thank you for allowing us the opportunity to present this proposal. We look forward to working together.

If you have any questions, let us know.

If you are ready to action this proposal, click below to get started.


Proposal

Runa Capital Proposal

Thank you for allowing us the opportunity to present this proposal. We look forward to working together.

If you have any questions, let us know.

If you are ready to action this proposal, click below to get started.


The Brief.

Runa Capital is changing.


In just a few short months, Runa Capital will have a new name, identity system and website.

We are here to guide you through that change, working together to create something special.

Here is how we do it.

The Brief.

Runa Capital is changing.


In just a few short months, Runa Capital will have a new name, identity system and website.

We are here to guide you through that change, working together to create something special.

Here is how we do it.

01 —

Strategy

Timeline: 2 weeks

Every good brand begins with a good idea. Strategy is about finding your brand's 'Just Do It.' We research and understand your organisation and its context in the marketplace, uncovering disruptive brand ideas that carry power and resonate with your audience.

We will deliver:

2 x Stakeholder Interviews

2 x Brand workshops

Competitive Analysis

Brand Platform

The Big Idea

Naming

Above: The Big Idea for Kazam, transforming them from an instant-needs company into a magical experience.

02—

Identity

Timeline: 4 weeks

From that idea we form an identity, creating unique, recognisable visuals that will be associated with your brand, regardless of touchpoint.

From that idea we form an identity, creating unique, recognisable visuals that will be associated with your brand, regardless of touchpoint.

Logo

Colour Palette

Messaging

Tone of Voice

Typography

Visual Language

Art Direction

03—

Delivery

Timeline: 2 weeks

We deliver your brand across any medium that is relevant to you — websites, apps, brand guidelines and more.

Brand Manual PDF/Digital

Brand Asset Pack

Marketing Website

App Design

Motion Design

Iconography

Photography

Print

Digital

Merchandise

Budget

Strategy

£15,000

Identity

£15,000

Delivery

£15,000

Total:

£45,000

You might also want to budget for:

Asset Licencing

Such as stock photos, typography licences, or external illustration costs.

£1,000 to £5,000

Contingency

A recommended budget for further creative development if required.

£4,500

Get in touch.

Our previous work.

We've worked with some of the world's most innovative companies, big and small.

We're known for delivering award-winning work for clients across different industries and budgets, from established brands to emerging startups.

Our start-up clients have grown to a combined valuation of over $15bn.

Clear - AI Journal

Clear - AI Journal

Clear: A brighter day ahead

Clear: A brighter day ahead

Whirl: Feel good selling

Whirl: Feel good selling

What if clearing out your old tech drawer could be fun, take seconds, and make a genuine difference in the world? Meet Whirl, the electronics marketplace that feels good and does good.

What if clearing out your old tech drawer could be fun, take seconds, and make a genuine difference in the world? Meet Whirl, the electronics marketplace that feels good and does good.

Penny - Google Backed Fintech

Penny - Google Backed Fintech

Penny: Simple Pensions

Penny: Simple Pensions

Alfonsina: Female-First Cycling Apparel

Alfonsina: Female-First Cycling Apparel

We created a refined identity system for Penny, a Google Ventures backed startup that automatically find all your old misplaced pensions and gather them into one place.

We created a refined identity system for Penny, a Google Ventures backed startup that automatically find all your old misplaced pensions and gather them into one place.

Clear - A Brighter Day Ahead

Clear - A Brighter Day Ahead

See more work…

FAQ.

What do you do?

What's your process?

How many people will be working on my project?

How do you communicate during projects?

What's your pricing?

How will I be billed?

What if I don’t like what you make?

When can you start?

What makes you different from other agencies?

What software do you use?

What do you need to get started?

What do you do?

What's your process?

How many people will be working on my project?

How do you communicate during projects?

What's your pricing?

How will I be billed?

What if I don’t like what you make?

When can you start?

What makes you different from other agencies?

What software do you use?

What do you need to get started?

Proposal

Runa Capital Proposal

Thank you for allowing us the opportunity to present this proposal. We look forward to working together.

If you have any questions, let us know.

If you are ready to action this proposal, click below to get started.


Proposal

Runa Capital Proposal

Thank you for allowing us the opportunity to present this proposal. We look forward to working together.

If you have any questions, let us know.

If you are ready to action this proposal, click below to get started.


The Brief.

Runa Capital is changing.


In just a few short months, Runa Capital will have a new name, identity system and website.

We are here to guide you through that change, working together to create something special.

Here is how we do it.

The Brief.

Runa Capital is changing.


In just a few short months, Runa Capital will have a new name, identity system and website.

We are here to guide you through that change, working together to create something special.

Here is how we do it.

01 —

Strategy

Timeline: 2 weeks

Every good brand begins with a good idea. Strategy is about finding your brand's 'Just Do It.' We research and understand your organisation and its context in the marketplace, uncovering disruptive brand ideas that carry power and resonate with your audience.

We will deliver:

2 x Stakeholder Interviews

2 x Brand workshops

Competitive Analysis

Brand Platform

The Big Idea

Naming

Above: The Big Idea for Kazam, transforming them from an instant-needs company into a magical experience.

02—

Identity

Timeline: 4 weeks

From that idea we form an identity, creating unique, recognisable visuals that will be associated with your brand, regardless of touchpoint.

From that idea we form an identity, creating unique, recognisable visuals that will be associated with your brand, regardless of touchpoint.

Logo

Colour Palette

Messaging

Tone of Voice

Typography

Visual Language

Art Direction

03—

Delivery

Timeline: 2 weeks

We deliver your brand across any medium that is relevant to you — websites, apps, brand guidelines and more.

Brand Manual PDF/Digital

Brand Asset Pack

Marketing Website

App Design

Motion Design

Iconography

Photography

Print

Digital

Merchandise

Budget

Strategy

£15,000

Identity

£15,000

Delivery

£15,000

Total:

£45,000

You may also want to budget for:

Asset Licencing

Such as stock photos, typography licences, or external illustration costs.

£1,000 to £5,000

Contingency

A recommended budget for further creative development if required.

£4,500

Our previous work.

We've worked with some of the world's most innovative companies, big and small.

We're known for delivering award-winning work for clients across different industries and budgets, from established brands to emerging startups.

Our start-up clients have grown to a combined valuation of over $15bn.

Clear - AI Journal

Clear: A brighter day ahead

We created a name and identity system for Clear, an AI journalling app that intelligently reacts to mood shifts as you type, understanding complex emotions and context.

Clear - AI Journal

Clear - AI Journal

Penny - Google Backed Fintech

Penny: Simple Pensions

Clear: A brighter day ahead

We created a refined identity system for Penny, a Google Ventures backed startup that automatically find all your old misplaced pensions and gather them into one place.

Whirl: Feel good selling

Whirl: Feel good selling

What if clearing out your old tech drawer could be fun, take seconds, and make a genuine difference in the world? Meet Whirl, the electronics marketplace that feels good and does good.

What if clearing out your old tech drawer could be fun, take seconds, and make a genuine difference in the world? Meet Whirl, the electronics marketplace that feels good and does good.

Clear - A Brighter Day Ahead

Penny - Google Backed Fintech

Penny - Google Backed Fintech

Penny: Simple Pensions

Penny: Simple Pensions

Alfonsina: Female-First Cycling Apparel

Alfonsina: Female-First Cycling Apparel

Marking the 100th anniversary of Alfonsina Strada, we created a brand celebrating the legendary Italian cyclist who hid her identity to compete in a men-only race in 1924, forever changing the face of cycling.

We created a refined identity system for Penny, a Google Ventures backed startup that automatically find all your old misplaced pensions and gather them into one place.

Marking the 100th anniversary of Alfonsina Strada, we created a brand celebrating the legendary female Italian cyclist who hid her identity and changed the face of cycling forever…

We created a refined identity system for Penny, a Google Ventures backed startup that automatically find all your old misplaced pensions and gather them into one place.

Clear - A Brighter Day Ahead

Clear - A Brighter Day Ahead

See more work…

FAQ.

What do you do?

What's your process?

How many people will be working on my project?

How do you communicate during projects?

What's your pricing?

How will I be billed?

What if I don’t like what you make?

When can you start?

What makes you different from other agencies?

What software do you use?

What do you need to get started?

What do you do?

What's your process?

How many people will be working on my project?

How do you communicate during projects?

What's your pricing?

How will I be billed?

What if I don’t like what you make?

When can you start?

What makes you different from other agencies?

What software do you use?

What do you need to get started?