Some of our award-winning brands
Approach
We’re a brand and design studio helping early-stage tech companies build clear, credible brands that support growth and fundraising.
We work with product-led teams at Seed to Series B, delivering brand identity, messaging, and websites to support their next stage of growth.
Who we typically work with
• Tech and product-led companies
• Seed to Series B
• Preparing to scale, fundraise, or reposition
• Founders who need brand clarity, not just visuals
Brands we’ve worked with have gone on to raise funding, reposition for enterprise buyers, and scale internationally.
We’re Good Habit.
An independent design studio shaping distinctive, lasting brands for a modern world.
Brand is everything.
Your habits, good and bad.
It’s the tone of your voice, the reason you’re remembered, and the feeling you leave behind.
Every word, every movement, every interaction comes together to create trust, shape perception, and build connection.
We create living, breathing identities built on ideas, not just aesthetics. Our work is creatively brave, commercially smart, and full of passion, personality and purpose.
For more info, check out the FAQs.
Studio in numbers
Est. 2021
Awards 6
Projects 108
Studio
We work with people who want to change how things are done, and who never settle for ‘good enough’.
Tell us about your project.
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